Customer Experience, Service & Success

STRATACACHE Bringing Marketing Technology to Convenience U CARWACS 2019

customer experience

STRATACACHE will demonstrate the latest in-store marketing technology solutions that drive retail transformation, helping retailers and operators increase sales and improve store operations, at Convenience U CARWACS 2019. The show brings together all areas of the convenience, gas, and car wash industry. Discussions in STRATACACHE booth 606 will show how marketing technology empowers c-store owners to learn deeply about their customers’ shopping preferences and behaviors, allowing for optimized shopper experiences, such as personalized interactions, improved convenience and a seamless checkout with increased comps. STRATACACHE can be found in booth 606 at CARWACS 2019 on March 5-6, being held in the Toronto Congress Centre.

Booth highlights include: 
Interactive Display Coolers: Featuring our own Primasee interactive touchscreen displays, this solution displays full-motion video of a featured product on cold vault doors, enticing shoppers to open the cooler door for a refreshment. With an optional touch-display, the content includes a short game which highlights and promotes the items inside the cooler, fully visible behind the transparent glass.

Lift Network: Create new sales opportunities at checkout by promoting relevant add-on items with the LIFT shopper activation platform from PRN, a company in the STRATACACHE family that focuses on convenience stores and healthcare. When a featured item is scanned by the cashier, it triggers a related offer on a customer-facing touchscreen. The offer is accepted when the customer activates the touchscreen, delivering a seamless upsell experience at the point of sale.

Outdoor Digital Displays: Reliably display content at any time, under any weather conditions. High quality and manufactured in the USA, our outdoor digital displays have a life expectancy of 10 years and feature a modular design, allowing all components to be field serviceable in 15 minutes or less.

Customer Insights: STRATACACHE’s in-store retail analytics platform, Walkbase, will be used to capture data in real-time from visitors’ interactions with solutions and displayed on dashboards. All the insights gathered are flexible and customizable to examine your KPIs and assist with marketing and retail strategy definition.

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