New innovations utilize real-time data to drive personal experiences for millions in milliseconds Widespread adoption of Adobe Real-Time CDP across major brands, including The Coca-Cola Company, Nike, General Motors and...
Surfside Solutions Inc. (“Surfside”), an end-to-end marketing technology that aggregates first-party data across all customer touchpoints, today announced the launch of real-time ecommerce measurement to the Surfside Attribution Platform, a self-service...
Data is the fuel that makes modern marketing more personalized, better targeted, and ultimately more effective. Consumers, however, are increasingly more aware of — and concerned about — how corporations...
Pointillist®, an award-winning provider of customer journey analytics software, today announced that it is now available on the Genesys® AppFoundry, the industry’s largest dedicated marketplace focused on customer experience solutions....
Simon Data, the market-leading enterprise customer data platform that enables brands to deliver incredible customer experiences everywhere, today announced the appointment of Doina Harris to Chief Product Officer Martech News....
Leadspace, the leading B2B customer data platform (CDP) provider, announced details of its Fall product release, capping off a banner year of innovation. Most notable among the Fall highlights is...
Tealium, the trusted leader in real-time customer data orchestration, has appointed Ted Purcell as Chief Revenue Officer (CRO). Following Tealium’s $55 million raise in Series F funding, Purcell will direct...
Connectria, a global managed cloud provider and a leader in IBMi cloud management, today announced it has entered into partnership with Spinnaker Support, a leading and trusted global provider of...
