TOP 5 BENEFITS OF DAM
Along with creative media assets of a company is the gigantic chaos wit which it is linked. This indirectly also affects the end products. Centralization can really help in solving...
In-House Techhub
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Location-based marketing – with the right mix of ingredients
Targeting the right audience at the right place and the right time is a formula that increases the chances of conversion in any marketing campaign. Audience segmentation and timing of...
Martech’s uprising to the CMO’s budget
When Gartner’s annual CMO spend survey for 2017-18 was released last year, people noted the fact that the budget allocated for martech had decreased to 22% from 27% in 2016-17....
Top 5 Advantages of Content Marketing
Content accomplishes something beyond topping off your website pages, it fabricates certainty among your current and your prospective customers as well. It causes you to make incredible brand mindfulness and...
Big Data Marketing Technology Stack
Data-driven marketing is the new era in martech Ever Since man learned to sell, marketing was born and has been here for thousands of years, the only thing that changes...
4 Tactics to build strategic marketing campaigns
Keeping yourself updated on the taxing and fast-paced marketing arena is one complex task. With the arising sun arises a new event that you have to attend every day. Today...
Emerging Trends in Martech Hiring
While looking at the hiring landscape of an organization, major priorities for enterprise businesses is to increase their ROI from their campaigns. Marketing technology is at boom and is capable...
Top 5 digital marketing myths
Digital Marketing has a plethora of material online and there is absolutely no dearth of ways to revamp your digital marketing strategy. However, the market is full of digital marketing...
Organizing the Chaos of Martech Stack
Martech has gained significant attention over the years and is redefining marketing on the whole. Majority of the marketers have learned about various roles of martech stack and technologies involved...
5 Strategic marketing lessons from Amazon Prime days haul
Last month witnessed the most epic shopping haul from Amazon in the form of Amazon Prime days. Amazon prime days are one of the most awaited events of the year...
