Marketing Automation

Healthy competition in the offing to acquire Acxiom Corp

Acxiom Corp, having a market capitalization of $2.3 billion is offloading its data marketing division. The deadline is Thursday, and … Chandrima SamantaJuly 3, 2018, 3:49 pmNovember 1, 20190

Optimizing Martech needs a new systems mindset

A glance at the new version of Scott Brinker’s marketing technology landscape supergraphic will show that marketing technology solutions grow … Chandrima SamantaJuly 2, 2018, 3:47 pmNovember 1, 20190

Content & Experience, Marketing Automation

The launch of the ‘Next Wave’

The Trade Desk, the demand-side platform has launched what it feels is the most significant product launch in its history. … Chandrima SamantaJuly 2, 2018, 3:41 pmNovember 1, 20190

Content & Experience, Marketing Automation

How to Optimize your Tech Stack in Just 3 Steps

Technology has made our lives infinitely easier. It has literally pulled us out of the dark ages and thrust us … Chandrima SamantaJune 29, 2018, 9:37 amNovember 1, 20190

Content & Experience, Interactive Content, Marketing Automation

Conversational User Interfaces – Martech structuring into the routine

You have lost your way in the in a new town with no one to seek guidance from available nearby. … Chandrima SamantaJune 28, 2018, 3:40 pmNovember 1, 20190