Martech News

Customer Experience, Service & Success
CallCabinet & 8×8 Team Up for Seamless Compliance Recording
8×8, Inc., the industry’s most integrated Platform for CX that combines Contact Center, Unified Communication, and CPaaS APIs, announced a …
Customer Experience, Service & Success
Genesys and Mitel Join Forces to Transform Customer Experience
Genesys®, a global cloud leader in AI-Powered Experience Orchestration, and Mitel, a global leader in business communications, are teaming up …
Customer Data Platform
Adobe Announces General Availability of Real-Time CDP Collaboration
Adobe announced the general availability of Adobe Real-Time CDP Collaboration in the U.S., a new offering that enables advertisers and …
Ecommerce
URLgenius Sets New Benchmarks in App Engagement & Record Growth
URLgenius, the leading app-linking platform, delivered a landmark year of growth and innovation. In 2024, URLgenius: Generated over $5 billion in social …
Digital Marketing
Social Kapture Launches Advanced Marketing Dashboard
Social Kapture, a leading full-service digital marketing agency for the multifamily industry, announced the launch of its Social Kapture Dashboard. …
Video Advertising
Snap, Tinuiti & Alter Agents Find AR Transforms Word-of-Mouth Marketing
Word-of-mouth marketing, long considered one of the most trusted drivers of consumer decisions, has entered the digital age. A new study by Snap …
Customer Experience, Service & Success
New Vonage Research Highlights Continued Rise of AI and Its Impact on CX
Vonage, a global leader in cloud communications helping businesses accelerate their digital transformation and a part of Ericsson, has released …
Retail, Proximity & IoT Marketing
Cordial Adds Accomplished Retail Leader as SVP of Strategy and Insights
Cordial, the leader in messaging for enterprise retail marketing teams, announces hiring Rob Garf as SVP of Strategy and Insights. Spending his …
CMS & Web Experience Management