Martech News

Worldcom
PR

Worldcom Public Relations Group welcomed two new partners

The Worldcom Public Relations Group (Worldcom), the leading global partnership of independent public relations firms, announced today that it has welcomed …
Yext
SEO

Consistent Digital Presence Boosts Brand Discoverability: Yext

Yext, Inc. (NYSE: YEXT), the leading digital presence platform for multi-location brands, today released its Power of a Digital Presence …
Gradle Inc.
Events, Meetings & Webinars

Gradle Inc. Announces Global Event Series on DPE

Gradle Inc, a leader in tools and software solutions to foster developer productivity and happiness, today announced its 2024 Developer …
Assembly
Customer Engagement

Assembly Named Global Integrated Media Agency for Fossil Group, Inc.

Global media agency Assembly has been appointed Global Integrated Media Agency for Fossil Group, Inc., a renowned leader in consumer …
Display & Programmatic Advertising

IAB U.S. Podcast Advertising Study

After consecutive years of healthy double-digit growth, podcast ad revenues grew at a slower pace in 2023 posting a modest …
Horizon
Audience/Marketing Data & Data Enhancement

Horizon Next Partners announced strategic partnership with ArtsAI

As the audio industry continues to evolve, brands require more sophisticated measurement platforms than currently available to determine accurate and …
Cameron
Optimization, Personalization & Testing

Cameron Miille Appointed Chief Revenue Officer of Publica by IAS

Integral Ad Science (Nasdaq: IAS), a leading global media measurement and optimization platform, today announced the appointment of Cameron “Cam” Miille …
Verint
Customer Experience, Service & Success

Verint Lands $7M AI Contract with Fortune 500 Brand

Verint® (NASDAQ: VRNT), The CX Automation Company™, announced today a Fortune 500 company has selected the company to deploy artificial intelligence …
Boomi
iPaaS, Cloud/Data Integration & Tag Management

Boomi to Simplify and Accelerate the Move to SAP Datasphere

Boomi for SAP streamlines the time-consuming and resource-intensive process of migrating to SAP Datasphere, SAP’s foundation for a business data …