Martech News

account based marketing
ABM

Demandbase Unveils Demandbase One, Next Generation ABM Platform

Demandbase, the leader in Account-Based Marketing (ABM), today launched Demandbase One—the only ABM solution that connects everything Sales and Marketing teams … 0
video advertising
Video Advertising

MediaPlatform Named in Forrester Tech Tide for Video Technologies

MediaPlatform was listed in two video technology categories that Forrester recommends companies continue to invest in in the newly published … 0
ecommerce website
Ecommerce

Ecommerce Giant Alibaba Generates $74.1B During Shopping Festival

Alibaba Group Holding Limited (NYSE: BABA; HKEx: 9988) today announced the 2020 11.11 Global Shopping Festival generated RMB498.2 billion (US$74.1 … 0
crm software
CRM

CRM Leader Zoho Partners With Tata Consultancy Services (TCS)

Today, global technology company Zoho announced a strategic alliance with Tata Consultancy Services (TCS) to provide superior Customer Relationship Management, IT Service Management and … 0
automation testing
Optimization, Personalization & Testing

6sense Launches 6signal Graph to Power Personalization

6sense, the leading Account Engagement Platform, today announced that its 6signal Graph now powers personalized experiences for sales and marketing … 0
interactive web content
Interactive Content

Interactive Video Platform Clicktivated Launches Clickable Live Video Integration

Clicktivated, a leader in an interactive video that seamlessly connects viewers to products and information in the video as they … 0
customer experience services
Customer Experience, Service & Success

Customer Experience Platform Piano Nets “Product of Year” Honor

Piano, the leading subscription commerce and customer experience platform, today announces it has received the Business Intelligence Group’s BIG Award for … 0
marketing automation
Marketing Automation

Martech Platform Netcore strengthens Middle East presence

Netcore Solutions, the leading global martech platform announced that Gulf News (tradename of Al Nisr Publishing LLC), the biggest selling English newspaper … 0
marketing analytics
Marketing Analytics, Performance & Attribution

Omni-Channel Attribution Leader Kochava Acquires Thalamus

Kochava, the leading real-time data solutions company for omni-channel attribution and measurement, today announced the acquisition of Thalamus, the largest … 0