Martech News
Optimization, Personalization & Testing
LG Ad Solutions to adopt Unified ID 2.0
LG Ad Solutions, a global leader in Connected TV (CTV) and cross-screen advertising, announced that it has initiated the integration …Digital Marketing
WeAre8 scales transformational ad experience across Top US Publishers
WeAre8, the revolutionary social technology platform, has announced a collaboration with Public Good, America’s leading digital purpose marketing solution. The partnership …Customer Engagement
BEN Achieves HIPAA Compliance for Healthcare AI Assistants
Brand Engagement Network (BEN), an emerging provider of personalized customer engagement AI, announced that its platform is Health Insurance Portability …Customer Experience, Service & Success
Genesys Report: All Generations Ready for AI if it enhances CX
New research today from Genesys®, a global cloud leader in AI-powered experience orchestration, examines how consumers feel about interacting with AI …Conversational Intelligence
NICE Named CI Market Leader in 2024 Opus Research Intelliview Report
NICE announced that Opus Research has named NICE a market leader in Conversational Intelligence (CI) in its 2024 Opus Research Conversational …Ecommerce
NCR Voyix Independent Chair James G. Kelly becomes Executive Chair
NCR Voyix Corporation, a leading global provider of digital commerce solutions, said that its Board of Directors has appointed James …Email Marketing
NP Digital launches New Mail Grader Tool To Audit Email Marketing
NP Digital, a leader in end-to-end performance marketing, is debuting its Mail Grader tool for improving email marketing programs across global markets. …Digital Marketing
Constant Contact announced the launch of Campaign Builder
Constant Contact, a digital marketing and automation platform that has helped millions of small businesses and nonprofits (SMBs) globally, announced …Customer Experience, Service & Success