Martech News

Marketing Analytics, Performance & Attribution

Alembic announced general availability of the next gen of its platform

Alembic, the leading holistic marketing attribution platform for enterprises, announced the general availability of the next generation of its platform, …

Travis Hess to Join BigCommerce as Company President

BigCommerce, an open SaaS, composable ecommerce platform for fast-growing and established B2C and B2B brands and retailers, announced the company …
Chatbots, Conversational AI

Aera Technology expands Decision Intelligence “AI Test Drives”

Gartner Supply Chain Symposium/Xpo™—Aera Technology, the Decision Intelligence company, announced from the Gartner® Supply Chain Symposium/Xpo™ 2024, new capabilities for its …
Chatbots, Conversational AI

Sidekick Announces Groundbreaking Partnership with SFAR

Sidekick, a generative AI assistant built to help real estate agents, teams, and brokerages increase their efficiency and grow their …
Customer Experience, Service & Success

Avaya named in ShortLists™ Among Top Solutions For CCaaS and UCaaS

Avaya, a global leader in customer experience and communications solutions, announced that two of its solutions have been recognized by Constellation …
Digital Marketing

Wheelhouse DMG adds Carissa Vega as Director of Digital Advertising

Wheelhouse DMG, a leading digital marketing agency specializing in the healthcare and medical device industries, is pleased to announce the …

MikeWorldWide welcomes Sal Della Monica as Executive Vice President

MikeWorldWide, a leading independent public relations agency, is delighted to welcome Sal Della Monica as executive vice president. In a newly created …
Caju AI
Customer Engagement

Caju AI announced collaboration with Proofpoint

Caju AI, an innovator in Generative (Gen) AI-powered customer engagement, announced the integration of Proofpoint’s advanced Archiving and Compliance capabilities …
Optimization, Personalization & Testing

Agora Launches Advanced Video Technology to Enhance Live Stream Quality

Agora, Inc. , a pioneer and leading platform for real-time engagement APIs, unveiled its latest innovation, Adaptive Video OptimizationTM (AVO) along …