Martech News

impact.com
Affiliate Marketing & Management

impact.com Welcomes New Brands, Receives Top Affiliate Network Ranking

impact.com, the world’s leading partnership management platform, announced continued strong performance so far in 2024, adding more than 500 brands …
KINESSO
Retail, Proximity & IoT Marketing

KINESSO announced two new appointments at KINESSO Commerce

KINESSO, IPG Mediabrands’ centralized tech and data unit, announced Tom Amies-Cull as Global Chief Operating Officer of KINESSO and Amie …
Semasio
Audience/Marketing Data & Data Enhancement

Semasio Launches Factory with Reklaim Data Partnership

Semasio, the leading provider of contextual targeting solutions combined with progressive audience data, announced the launch of Factory, which enables …
Merkle
Customer Experience, Service & Success

Merkle expands in Latin America, driving client growth with experience

Merkle, dentsu’s leading technology-enabled, data-driven customer experience management (CXM) company, announced it is scaling its global footprint in Latin America. Merkle …
Allant Group
Audience/Marketing Data & Data Enhancement

Triadex Services announced partnership with Allant Group

Allant Group LLC, a Customer Data Orchestration company, announces their partnership with Triadex Services, a data-first marketing agency, to leverage …
Crealytics
Adtech

Crealytics Releases H1 2024 Sponsored Products Benchmarks Report

Crealytics, a leading ad tech firm in the retail media industry, released its 1H24 Sponsored Products Benchmarks Report. The report offers invaluable insights …
Franchise
Digital Marketing

Sales Chatz is the first to bring AI to franchise marketing and sales

Franchise marketing hinges on strategic advertising that often comes at an exorbitant cost with lackluster results. Two franchise digital marketing …
Press Loft
PR

PR Solution Press Loft Launches in The United States

Press Loft – the leading global online public relations tool specializing in home furnishings, home décor, lifestyle, and gifting categories …
DirectMail2.0
Email Marketing

DirectMail2.0 announced the acquisition of Who’s Mailing What!

Florida-based marketing software firm DirectMail2.0 is pleased to announce it has expanded its tech ecosystem with the acquisition of 40-year-old …