Martech News

Retail, Proximity & IoT Marketing
inriver appoints Brooke Cunningham to CMO and Brad Habansky to CSO
inriver, a software company that powers the entire product journey with revenue-driving product information management (PIM) across every customer touchpoint, …
Business/Customer Intelligence & Data Science
Syntellis Performance Solutions Introduces Axiom 365
Syntellis Performance Solutions, the leading provider of enterprise performance management software, data and intelligence solutions, today announced Axiom 365. Developed …
Customer Experience, Service & Success
Straive featured as a Product Challenger in AI & Analytics
Straive (erstwhile SPi Global), a well-recognized leader in delivering technology-driven solutions for Content, EdTech, and Data, has been named a …
Retail, Proximity & IoT Marketing
Bluedot Releases Retail Industry Predictions for 2023
Bluedot, a customer arrival platform that empowers businesses to provide real-time interactions, contextualized marketing engagements, and pickup solutions, today revealed …
Customer Experience, Service & Success
Hotjar Welcomes Three New Exec to Support Global Expansion
Hotjar, the leading Product Experience Insights platform, welcomes three new seasoned executive hires to its team. Celine Maher, Mattia Santin …
Optimization, Personalization & Testing
Upwave Announces Strategic Partnership With Tremor Video
Upwave, the leading analytics platform for brand advertising, today announced a new strategic partnership with Tremor Video, a DSP within Tremor …
Adtech
KERV Interactive Appoints Marika Roque Chief Innovation Officer
KERV Interactive (KERV), the leading AI-powered digital advertising platform, today announced the appointment of Marika Roque as Chief Innovation Officer. Roque …
Display & Programmatic Advertising
AdTheorent Launches Privacy-Forward Solution for Audiences
AdTheorent Holding Company, Inc. (Nasdaq: ADTH) (“AdTheorent” or “the Company”), a programmatic digital advertising leader using advanced machine learning technology and …
Customer Experience, Service & Success