Martech News

Chatbots
Guest Blogs

7 Key Differences Between Chatbots And Live Chats: Which is Better For Your Business

Chatbots and live chats are a staple of the online experience. As businesses seek to take more of their communications …
NetWitness
Retail, Proximity & IoT Marketing

NetWitness announces its presence at Gitex Global

NetWitness, an RSA business (@RSAsecurity), a globally trusted provider of cybersecurity technologies and incident response, will attend at GITEX GLOBAL …
ResultsCX
Customer Experience, Service & Success

ResultsCX Expands into Europe

ResultsCX, a provider of Customer Experience Management (CXM) services to leading global companies, including Fortune 100 and 500 firms, today …
Cohesity
Customer Experience, Service & Success

Cohesity Appoints Karen Egan Chief Customer Experience Officer

Cohesity, a leader in next-gen data management, today announced that Karen Egan has joined the company as chief customer experience …
ironSource
Optimization, Personalization & Testing

ironSource Launches Updated ROAS Optimizer

ironSource (NYSE: IS), a leading business platform for the App Economy, today announced a major update to its ROAS (Return …
Measured
Optimization, Personalization & Testing

Measured Launches In UK With New Tools

In the last year, Measured has optimised more than £3.65 billion in advertising spend worldwide Actionable incrementality insights and new …
Logicbroker
Ecommerce

Logicbroker Hires Brian Schmidt as Chief Operating Officer

Logicbroker, the only provider of D2C and B2B drop ship and marketplace solutions, is thrilled to announce the hiring of Brian …
AdTheorent
Display & Programmatic Advertising

AdTheorent recognized by Crain’s New York Business

AdTheorent Holding Company, Inc. (Nasdaq: ADTH), a leading programmatic digital advertising company using advanced machine learning technology and privacy-forward solutions to deliver …
OPTIZMO™
Events, Meetings & Webinars

OPTIZMO™ Sponsoring the Industry Band at the AFFYExpo

OPTIZMO Technologies, the industry leader in email suppression list management, is thrilled to announce it is the official Band Sponsor for …