Martech News
Customer Engagement
MoEngage is a “Strong Performer” in The Forrester Wave report
MoEngage, the leading cross-channel customer engagement platform trusted by over 1,350 brands, has been recognized as a “Strong Performer” in …
CMS & Web Experience Management
Optimizely announced an expanded partnership with Google Cloud
Optimizely, the leading digital experience platform (DXP) provider, announced its latest milestone in its multi-year partnership with Google Cloud – …
Ecommerce
Forrester names Bloomreach as Strong Performer in Cross-Channel Marketing
Bloomreach, the platform fueling limitless ecommerce personalization, announced it was among the select companies invited to participate in The Forrester …
Advocacy, Loyalty & Referrals
Alpine IQ announced partnership with Adentro
Alpine IQ, an innovator in customer data, loyalty, and marketing solutions, has partnered with Adentro, a leader in foot traffic …
Customer Experience, Service & Success
NICE Is 2024 Gartner® Peer Insights CCaaS Customers’ Choice for 2nd time
NICE announced that it was the only vendor named a Customers’ Choice in the 2024 Gartner Peer Insights Voice of …
CMS & Web Experience Management
Riverbed Recognized for its Solutions by Leading Industry Analyst Firms
Riverbed, the leader in AI observability, announced today that the Company was placed in market-leading positions, based on objective evaluation, …
Audience/Marketing Data & Data Enhancement
Generative AI Important to Marketers Amid Google’s Cookie Policy Shift
51% of marketers in the US plan to increase the marketing budget spent on Generative AI in 2025 by at …
iPaaS, Cloud/Data Integration & Tag Management
Striim announced the availability of Striim 5.0
Striim Launches Sentinel and Sherlock with the Industry’s First AI-Driven Data Governance Solution to Safeguard Sensitive Information Amid Rising Data …
Customer Experience, Service & Success
