Martech News

MRP Named “Leader” in ABM by Leading European Analyst Firm Ovum
Marketing Automation

MRP Named “Leader” in ABM by Leading European Analyst Firm Ovum

MRP Prelytix, the only enterprise class predictive ABM platform, today announced that Ovum, a market-leading data, research and consulting business … 0
Box Names Mark Wayland Chief Revenue Officer
Content Marketing

Box Names Mark Wayland Chief Revenue Officer

Box (NYSE: BOX) a leader in Cloud Content Management, today announced the appointment of Mark Wayland as chief revenue officer. … 0
CommerceIQ™ enables Movado’s E-Commerce team with Amazon Command Center
Ecommerce

CommerceIQ™ enables Movado’s E-Commerce team with Amazon Command Center

CommerceIQ™ announces Movado Group, Inc., one of the world’s premier watchmakers, has selected its unified Amazon sales, advertising, and operations … 0
Salesforce Signs Definitive Agreement to Acquire Tableau
CRM

Salesforce Signs Definitive Agreement to Acquire Tableau

Salesforce (NYSE:CRM), the global leader in CRM, and Tableau Software (NYSE: DATA), the leading analytics platform, have entered into a definitive … 0
Acxiom® Continues to Expand Global Data Offerings and Digital Capabilities
Audience/Marketing Data & Data Enhancement

Acxiom® Continues to Expand Global Data Offerings and Digital Capabilities

Acxiom®, the data and technology foundation for the world’s best marketers, today announced that it has expanded its digital and … 0
STRATACACHE to Demonstrate In-store Loss Prevention with Walkbase Analytics Platform at NRF Protect 2019
Customer Experience, Service & Success

STRATACACHE to Demonstrate In-store Loss Prevention with Walkbase Analytics Platform

STRATACACHE will demonstrate in-store loss prevention strategies and store operations optimization solutions at NRF Protect 2019, “retail’s loss prevention and … 0
TapClicks Wins People's Choice Stevie® Award for Favorite New Marketing Solution
Display & Programmatic Advertising

TapClicks Wins People’s Choice Stevie® Award for Favorite New Marketing Solution

TapClicks, the global leader in marketing intelligence, analytics, reporting, workflow and orders management, announced today that it has received the … 0
Brand Protection Technology Leader, Red Points, Selects 5W Public Relations as U.S. Agency of Record
Display & Programmatic Advertising

Brand Protection Technology Leader, Red Points, Selects 5W Public Relations as U.S. Agency of Record

5W Public Relations, one of the 15 largest independently-owned PR firms in the U.S., announced today it has been named … 0
Benefitfocus Earns Bronze Telly Award for Customer Video Excellence
Display & Programmatic Advertising

Benefitfocus Earns Bronze Telly Award for Customer Video Excellence

Benefitfocus, Inc. (NASDAQ: BNFT), a leading cloud-based benefits management platform and services provider, today announced its Media & Animation team won a … 0