Martech News
Customer Experience, Service & Success
Salesforce and Google Bring Gemini to Agentforce
Salesforce and Google announced a major expansion of their strategic partnership, delivering choice in the models and capabilities businesses use …
Digital Advertising
Shirofune to Present New LinkedIn Integration at eTail West 2025
Shirofune, the leading platform for digital advertising automation, will showcase its advanced platform at eTail West 2025, taking place February …
Optimization, Personalization & Testing
SalesboxAI announced the launch of SalesboxAI Agents
SalesboxAI, a leading provider of AI-driven B2B marketing and sales solutions, announced the launch of SalesboxAI Agents, an advanced AI-powered …
Marketing Analytics, Performance & Attribution
Audio Ads with Foot Traffic Attribution Now Available from GroundTruth
GroundTruth, the media platform known for driving in-store visits and other real business results, is expanding its offering with a …
Adtech
Matrix Solutions Joins Microsoft’s ISV Success Program
Matrix Solutions, a leading provider of media ad sales platform solutions, is proud to announce its acceptance into Microsoft’s ISV …
Digital Marketing
Will Marlow Agency Expands Leadership Team with Two New Hires
Will Marlow Agency (WMA), a leading digital marketing agency specializing in data-driven advertising and analytics, is excited to announce the …
Audience/Marketing Data & Data Enhancement
Jessica Holscott Joins Nielsen as Chief Financial Officer
Nielsen, the global leader in audience measurement, data and analytics, announced that Jessica Holscott will join the company as its Chief Financial …
Ecommerce
Constructor shares revenue and product milestones
Constructor, the leading AI-powered search and product discovery platform for enterprise ecommerce companies, announced key milestones from a record-breaking FY24 …
Business/Customer Intelligence & Data Science
