Martech News

Customer Experience, Service & Success
MetaCX Advances Product to Transform B2B Customer Experience
MetaCX, the pioneer in a new outcomes-based approach for managing the customer lifecycle, today announced a major product release that … 0
CRM
Synoptek Partners With NPWR to Extend Salesforce Capabilities
Synoptek, a leading global IT consulting firm, is pleased to announce its strategic partnership with Orange County-based boutique Salesforce Partner, NPWR … 0
Conversational AI, Marketing Automation
Conversational Automation Platform Snaps Now Available on Oracle Cloud Marketplace
Snaps, a leading provider of conversational automation for eCommerce and a member of Oracle PartnerNetwork (OPN), today announced that their … 0
Ecommerce
1R Expands Portfolio of Leading Brands as Digital Forges Ahead
One Rockwell (1R), a leading e-commerce agency experienced in creative design and technical solutions for lifestyle brands, today announced the … 0
Predictive Analytics
IRI Adds CPG Channel Shift Index and CPG E-Commerce Demand Index
IRI®, a global leader in innovative solutions and services for consumer, retail and media companies, today announced the release of … 0
Native/Content Advertising
MGID Signs Content Recommendation Contract with RealClear
MGID, the global pioneer in native advertising, today announced its partnership with RealClear Media Group (RCMG), the trusted, go-to source for news … 0
Advertising & Promotion
Zoox Smart Data and Kubient launch strategic partnership
Kubient, an open marketplace that enables advertisers and publishers to reach, monetize and connect their audiences efficiently and effectively and Zoox … 0
Display & Programmatic Advertising
Adlucent’s Lift Mentality Technology Measures Advertising ROI
Effectively measuring return on investment is a prime concern of every marketer, but getting a precise answer is elusive. In … 0
Display & Programmatic Advertising