Martech News

Display & Programmatic Advertising

October 2023 Global Benchmark Report for MFA CTV Apps: Pixalate

Pixalate, the global market-leading ad fraud protection, privacy, and compliance analytics platform, today released the October 2023 Made For Advertising (MFA) …

Electronic Express selects RETISIO to Drive its eCommerce business

RETISIO, a premier provider of cloud-based eCommerce solutions, today announced its new partnership with Electronic Express, a leader in top …
Optimization, Personalization & Testing

Billups expands EMEA footprint with Outsight acquisition

Billups, a global Out-of-Home (OOH) managed services agency helping advertisers and agencies strengthen media performance through a patented analytics and …
Collective Audience
Digital Advertising

Collective Audience appoints Patrick Dolan to Advisor Collective

Collective Audience, Inc. (Nasdaq: CAUD), a leading innovator of audience-based performance advertising and media, has appointed Patrick Dolan to its Advisor Collective, a …

Entravision & Snap Inc. enter into strategic partnership in APAC

Entravision, a global advertising solutions, media and technology company, has entered into a sales partnership with Snap Inc. The partnership …
Customer Experience, Service & Success

Rebecca Martin joins Glia as Chief Marketing Officer

Glia, the customer interaction leader unifying Digital Customer Service (DCS), call center and automation on a single platform, has expanded its executive …
Display & Programmatic Advertising

AdTheorent partners with Jounce Media to keep campaigns MFA-free

AdTheorent Holding Company, Inc. (Nasdaq: ADTH), a machine-learning pioneer and industry leader using privacy-forward solutions to deliver measurable value for programmatic advertisers, …
Digital Advertising

Sovrn hires Isaac Schechtman as VP of Product, Ad Exchange

Industry veteran and Criteo alum to helm the company’s Exchange product strategy, driving innovations for publishers and demand partners that …
Customer Engagement

iQor expands in Medellín, Colombia

iQor, a managed services provider of customer engagement and technology-enabled business process outsourcing (BPO) solutions, today announced the expansion of …