Martech News

Marketing Automation
ActiveCampaign Appoints Simon Malkowski as Chief Operating Officer
ActiveCampaign, a leading marketing automation platform, has named Simon Malkowski as its new Chief Operating Officer. Malkowski will lead company-wide efforts to …
Adtech
VideoAmp Formally Initiates the Media Rating Council Audit Process
VideoAmp, a leading media measurement company transforming advertising, has officially entered the audit phase with the Media Rating Council (MRC). …
Adtech
StackAdapt Launches Integrated Email and Data Hub
StackAdapt, the leading technology company in advertising and marketing, announced the launch of its new email marketing and Data Hub …
CMS & Web Experience Management
AI Demand Grows as Legacy Systems Hold Firms Back: Storyblok
Survey of 1,300 marketers and developers reveals that AI-powered content creation is the most sought after CMS function, followed by …
Customer Experience, Service & Success
Alorica Unveils AI-Led, Human-Touched Digital Trust Model
Alorica Inc., a global leader in tech-powered customer experiences (CX), announced its next-generation Digital Trust & Safety platform, integrating advanced …
Marketing Technology
Jasper Launches Customer Advisory Board
Jasper, the world’s leading AI marketing platform, announced the launch of its Customer Advisory Board (CAB), which features senior leaders …
PPC
PPC Ads Thrive in 2024: Digital Silk Reveals Top U.S. Trends
Digital Silk, an award-winning agency focused on creating brand strategies, custom websites and digital marketing campaigns, is spotlighting the latest paid …
iPaaS, Cloud/Data Integration & Tag Management
Qlik Expands Global Impact with Qlik Cares Program
Qlik®, a global leader in data integration, analytics, and AI, announced the launch of Qlik Cares, a reimagined and expanded …
CRM