Martech News

Business/Customer Intelligence & Data Science

NIQ announces the launch of the Full View™ – Measurement

NIQ is excited to unveil the Full ViewTM – Measurement, an evolution of core capabilities poised to transform the consumer intelligence …

Mediavine announces Strategic Hires on Social Impact Team

Mediavine, the largest exclusive full-service ad management firm in the U.S., announced the foundational hires for its recently created Social …
Customer Engagement

Activate secures Hat-trick Wins at B2B Marketing Awards

Activate, the leading brand-to-demand and buyer engagement platform in the B2B marketing landscape, took home three industry honors early this …

Trivver’s new technology for viewability metrics in XR environment

Trivver, the Florida-based leader in immersive advertising technology, announced that it is the first company globally to provide technology which …
iPaaS, Cloud/Data Integration & Tag Management

Celigo ranked No. 1 iPaaS Solution in G2’s 2024 Spring Report

Celigo, the leading integration platform as a service (iPaaS) for business and IT users, announced it has been named the …
Conversational Intelligence

Marchex wins 2024 Artificial Intelligence Excellence Award

Marchex, which harnesses the power of AI and conversational intelligence to provide actionable insights aligned with prescriptive vertical market data …
Digital Marketing

GR0’s new creative department redefines conversion expertise

Leading digital marketing agency GR0 announces the appointments of Shaun Lewin as Creative Director and Katie Day as Enterprise Creative Director. These new hires mark a …

Ansira appoints Desiree Toto as Chief Product And Technology Officer

Ansira Partners, Inc., an independent global marketing services and solutions company with proprietary channel, website, and advertising technology, announced that Desiree …
Optimization, Personalization & Testing

Luckie & Company acquires Marbury Creative Group

Luckie & Company announces  the acquisition of Marbury Creative Group (MCG), an Atlanta-based creative marketing agency recognized for its work in the pharmaceutical, food …