Martech News

promotional advertising
Advertising & Promotion

Online Publishers Receive Insights on Advertising Tech & More

Playwire, a global advertising technology company specializing in revenue amplification for publishers and content creators, is set to host a virtual event …
marketing analytics
Marketing Analytics, Performance & Attribution

Marketing Research Firms, Offers a Lifeline to Small Businesses

In these uncertain times, many small businesses are having a very difficult time staying afloat. A recent Washington Post article …
ecommerce website
Ecommerce

Horizon Worldwide & Rise Interactive to Boost DTC eCommerce Growth

Rise Interactive, recognized as one of the top performance marketing agencies in the world, is now the Digital AOR for …
marketing analytics
Marketing Analytics, Performance & Attribution

Martech Expert Rob Smith named first US CEO of Splash Worldwide

Global creative technology company Splash Worldwide announced today Rob Smith as its first US CEO. Rob comes to Splash with deep marketing …
sales automation
Sales Automation, Enablement & Intelligence

Sales Automation Company Tungee Completes Series B Financing

Tungee, a leading sales intelligence SaaS company, announced the completion of an RMB 120 million(~$17 million) Series B financing led by Sequoia Capital China, and also with …
video advertising
Video Marketing

Spin Live with Shopify Integration enhances virtual shopping

Spin Live, a new livestream e-commerce company, has become the first app to be listed in the Shopify App Store, …
ecommerce website
Ecommerce

Searchspring Boosts Ecommerce Personalization Engine

Searchspring announced today that it acquired 4-Tell, the company behind AI-driven personalization platform, Smart Commerce. The deal propels Searchspring toward its …
social media ads
Search & Social Advertising

PR and Social Media Agency Max Borges Wins Best in Tech Award

Max Borges Agency (MBA), a PR and social media firm uniquely designed for technology brands, was named the Best in Technology winner …
customer experience services
Customer Experience, Service & Success

CXaaS Company TTEC Signs Agreement to Acquire VoiceFoundry

TTEC Holdings, Inc. a leading global Customer Experience as a Service (CXaaS) partner for many of the world’s most iconic and …