Martech News

content marketing
Marketing Automation

Vision Critical Welcomes Nicole Kealey as Chief Strategy Officer

Vision Critical, a cloud-based CXM (customer experience management) SaaS company that specializes in gathering and applying the hardest-to-reach customer experience …
Marketing Automation

Situation Publishing Opens Boston Office to Serve U.S. East Coast Customers

Situation Publishing has opened up in Boston, MA in response to growing customer demand martech news. Dan Black, VP of …
target audience
Audience/Marketing Data & Data Enhancement

MResult Launches New Opptymized Division

MResult, a global technology company specializing in data analytics and development, today announced the launch of Opptymized, a new division focused on …
customer experience services
Customer Experience, Service & Success

Volly Integrates Finicity’s Digital Verification Solution

Finicity, a provider of real-time financial data access and insights, announced that it has integrated its digital Verification of Assets …
programmatic display advertising
Display & Programmatic Advertising

Firewood Named an Ad Age Best Place to Work 2020

Today, digital marketing agency Firewood was named to Ad Age Best Places to Work 2020, a ranking of the top …
industrial internet of things market
Retail, Proximity & IoT Marketing

Boomi Announces Retail 360 ‘Accelerator’ at NRF 2020

Boomi™, a Dell Technologies™ business, announced today ‘Retail 360’, a solution specifically designed for retailers to easily connect their data …
business intelligence
Business/Customer Intelligence & Data Science

STRATACACHE Announces Strategic Technology Partnership with Hakuhodo DY Holdings

Leading global marketing technology solutions provider STRATACACHE today announced a strategic technology partnership with Hakuhodo DY Holdings, a well-established international …
digital marketing analytics
Marketing Analytics, Performance & Attribution

LeadMD Exceeds Earnings Targets; Earns Leadership Awards & Industry Recognition for New Research and Methodologies

LeadMD, the world’s leading performance marketing consultancy, today announces its consistent growth and success realized in 2019. The firm not …
e commerce
Ecommerce

ReadyReturns™ Hits New Milestone, Helping E-tailers Process More Than 10 Million Product Returns

ReadyReturns™ – the preferred online product returns system for thousands of ecommerce retailers – set a new benchmark by helping …