Martech News

Business/Customer Intelligence & Data Science

SmartBug Media™ Named to the Inaugural Adweek 100

 SmartBug Media™ — a leading Intelligent Inbound™ marketing agency that assists businesses in generating leads, increasing awareness, and building brand …

SmartTouch® Top Austin-Area Ethnic Minority-Owned Business List

SmartTouch® Interactive, a full-service real estate marketing agency, real estate marketing automation, and lead nurturing CRM software solution company, announces the honor of ranking …
B2B Technology Marketing Agency
Marketing Automation

AdvisorStream Launches in United Kingdom

AdvisorStream, which provides fully-licensed access to the world’s most trusted news sources, announced that it has launched in the UK. …

SugarCRM Inc.® – New Approach for Driving Revenue Analytics

Cutting-Edge Technology Acquired via Corvana Gives Customers Early, Actionable Insights and Trend Analysis SugarCRM Inc.®, a company that helps organizations …
CDP solutions
Customer Data Platform

Arm Treasure Data Introduces Treasure Boxes and Custom Scripts

News Highlights: New Customer Data Platform (CDP) capabilities and features, including Treasure Boxes and Custom Scripts, help drive more impactful …
Predictive Analytics

IRI’s Mariana Torres-Lastra to Discuss Influencer Marketing Effectiveness at 2019 Mavrck Brand Summit: Creative Unbound

IRI: WHO: Mariana Torres-Lastra, Consultant, Media Center of Excellence, IRI® WHAT: On Sept. 26, IRI’s Mariana Torres-Lastra will participate in …
Ecommerce Launches E-Commerce Marketplace

World’s first permission-based platform lets consumers interact with thousands of top retailers without interruption, the permission-based platform and creator …
Cross-Channel Campaign Management
Marketing Automation

Acoustic, a Leader in Cross-Channel Campaign Management

Acoustic, the largest independent marketing cloud with a total focus on the marketer, today announced that the company has been …
influencer marketing

Traackr Unveils New Influencer Discovery Capabilities

Influencer fraud cost brands an estimated $1.3 billion in 2019, and the additional rise in influencer scandals has put pressure on marketers …