The partnership provides alternative investment managers, wealth advisors, and financial institutions with a more comprehensive suite of solutions spanning creative, digital marketing, and growth enablement
Ovis Creative — a New York-based agency delivering specialized creative, marketing communications, and digital platforms for sophisticated financial firms — and Metasys Technologies — a global digital services and transformation firm backed by private equity firm Arkview Capital that provides digital marketing, enterprise technology, data & AI, procurement and HR solutions — today announced a partnership designed to accelerate growth, broaden service offerings, and enhance value for institutional clients worldwide.
This collaboration brings together Ovis Creative’s deep expertise in brand strategy, design, and messaging for alternative investment managers — including hedge funds, private equity and private credit firms, real estate, and venture capital — as well as family offices and wealth advisors, with the scaled digital marketing and technology infrastructure of Metasys. Together, the firms will deliver a more comprehensive, AI-enabled suite of integrated solutions spanning creative, digital marketing, and growth enablement tailored to the evolving needs of asset managers, institutional investors, and wealth platforms.
For Ovis Creative, the relationship represents a significant step forward in its ability to elevate the client experience and expand its portfolio of services, particularly across digital and performance marketing. With access to Metasys’s global delivery infrastructure, advanced analytics, and AI-supported platforms, Ovis will also deepen its capabilities across SEO, GEO (AI optimization), paid media, lead generation, and investor journey optimization, while continuing to deliver the high-touch, institutionally aligned creative work its clients expect.
“This is an exciting step in Ovis Creative’s evolution as a comprehensive strategic growth partner for our clients,” said Lauren Colonna, Founder and Managing Partner of Ovis Creative. “Metasys gives us the infrastructure and advanced digital marketing capabilities needed to meet growing client demand while preserving the creative excellence, high-touch collaborative experience, and institutional focus that defines our work. Together, we are uniquely equipped to help our clients deepen investor trust, drive engagement, and raise capital with greater clarity and impact, delivering the tools and support they need to grow and achieve success in an increasingly complex environment.”
For Metasys, the collaboration adds a differentiated creative and strategic layer to its digital marketing solutions, strengthening its ability to serve complex financial clients end-to-end. It also marks an expansion of Metasys’s presence and expertise across alternative asset management, private equity, and wealth advisory firms, supported by Ovis’s long-standing relationships and domain specialization in these sectors.
“We’re excited to partner with Ovis Creative and bring their creative and strategic expertise into the Metasys Technologies platform,” said Raghu Puri, CEO of Metasys Technologies. “Ovis adds a powerful creative engine to our digital marketing and growth solutions, while also accelerating our expansion into private equity and wealth management sectors. This partnership allows us to deliver more holistic, differentiated outcomes for clients, combining strategy, creativity, technology, and performance at scale.”
Clients of both firms will benefit from expanded global resources, continued investment in advanced tools and AI-enabled solutions, and a more seamless integration of creative and digital execution. Ovis Creative’s leadership, team, brand, and client-facing operations remain unchanged, reinforcing a shared commitment to responsiveness, quality, and long-term client alignment.
