Whitepapers

7 Best Practices for Selling on E-Commerce Marketplaces

To sell more online, you must have a marketplace presence. Of course, you already know this…

华为:借助畅路销去哪儿购,五个月内新 增三倍的商机

华为通过与畅路销合作,将买家直接提供给认可的零售商,为购物者提供最…

Mastering Cross-Border Trade With Amazon

Social commerce, put simply, is sales on social media. By its most basic definition, it’s what ena…

Lead Nurturing Cheat Sheet

With a new year comes a new world of marketing possibilities. And because we want to make sure you..

10 Marketing Predictions for a New Decade

With a new year comes a new world of marketing possibilities. And because we want to make sure you…

A Recipe for Lean Account-Based Marketing

With a new year comes a new world of marketing possibilities. And because we want to make sure you

6 Ways to Run a More Profitable Business

When revenues exceed expenses, you’re profitable. Sounds simple enough, but as any business owner…

How PCI-Compliant SD-WAN Helps Retailers Effectively Boost Security

With large sprawling networks, and a variety of communication protocols being deployed at …

Turn Your Business TV into a Full Video Experience

But as times change, so do expectations. Offering traditional TV at your business isn’t the same as it once…

Connected Venues Meet Sports Fan Demand for Immersive Experiences

Comcast Business Venue owners and operators have limitless opportunities to differentiate themselves…

Study finds WiFi is Top Technology Influencing Consumer Dining & Lodging Choices

It wasn’t quite a mystery that guests at restaurants and hotels want free WiFi, but a new report shows just…

Five Critical Steps to Prepare Your Business for New Funding, Whether IPO or Private Equity

While the paths are different, the steps to prepare a finance organization for an IPO or to seek …

Wie Ihre Live-Events maximale Wirkung entfalten – ein Leitfaden für Marketingfachleute

Verpassen Sie nicht die Möglichkeiten, die Ihnen …

A Marketer’s Guide to Getting Maximum Impact from Live Events

Events offer opportunities you may be missing…

Why Corporations are Embracing Multi – Event Apps

A single branded enterprise event app can serve as a foundation for all company events…

20/20 E-Commerce Vision for the Year 2020

Did you know that e-commerce still only makes up 24% of all retail sales?* That means there’s a lot more…

A New Funnel for a New Decade

A New Funnel for a New Decade: Moving from Acrony…

5 Ways to Help Your BDRs Have Better Conversations in 2020

As a BDR manager, you’re constantly being pulled in a million directions. One minute you’re a coach and…

The call center technology migration playbook

Your move to a new call center shouldn’t be intimidating. This ebook covers the basic steps for a successful…

Considerations for consolidating call centre technology

Your call centre tech stack is a mess, and it’s hard to figure out where you even start to unravel it all. This…

Solve your call centre’s seasonal capacity problem

Seasonal surges in capacity, while difficult, are par for the course for most businesses. And while there’s no…

Customer service best practices

Make every customer interaction count

Contact Center Economics and the Cloud

If you are considering the right deployment model for your contact center, economic guidelines can help…

Building the Business Case for an Omnichannel Contact Center

While most companies today support multi-channel customer service, they typically manage individua…

Artificial intelligence: Friend or foe of customer service?

Applications and devices that are enabled for artificial intelligence (AI) increasingly think and act more like…

Secrets to a successful contact center migration

Lessons learned from over 1,200 customer experience transformations…

Ten Considerations for Moving Your Contact Centre to the Cloud

Migrate Your Contact Centre to the Cloud with Confidence…

The Definitive Guide to Marketing Metrics and Analytics

The role of marketing is constantly evolving, and more than ever, marketing has to prove its impact…

The Definitive Guide to Account-Based Marketing

Account-based marketing is a focused approach to B2B marketing in which marketing and sales teams…

SES NETWORKS SIGNTURE RED MÓVIL COMO SERV CIO (NAAS)

A pesar del aumento del consumo de datos impulsado por las velocidades más altas, el promedio de…

PRESTACIÓN DE SERVICIOS 4G/LTE

ENTEL es una compañía líder en telecomunicaciones que presta servicios de banda ancha y telefonía…

Red de transporte móvil administrada

Descubra cómo la red de transporte móvil, con SES Networks, lleva conectividad a usuarios remotos.

Marketplaces Deciphered: Unlocking the Code For Global Expansion

With nearly half of all product searches beginning on marketplaces, these channels have become…

From Data to Personalisation: Mapping the Empowered Consumer Experience

Today’s sellers are surrounded by e-commerce data. But most of it sits locked away

5G Y LA SOCIEDAD HIPERCONECTADA

La transición de 3G a 4G/LTE fue una evolución de la red móvil, que otorgó mayores velocidades de

DISMINUYENDO LA BRECHA DIGITAL: CÓMO LOS SATÉLITES LLEVARÁN 5G A TODAS PARTES.

Velocidades de datos ultrarrápidas. Alta disponibilidad. Flexibilidad extrema. Compatibilidad con una cantidad..

CONECTANDO PERÚ POR MAR Y TIERRA

En Axesat, estamos enfocados en crear oportunidades para nuestros socios y clientes en Perú

Ricoh Addresses SMB Needs with Subscription-Based Cloud Workflow Solutions

This IDC Market Perspective briefs how Ricoh addresses SMB Needs with subscription-based cloud workflow

A Practical Guide to AI in the Contact Center

Are you interested in how artificial intelligence (AI) might impact your contact center?

Selling in the Age of Social Commerce

Social commerce, put simply, is sales on social media. By its most basic definition, it’s what enables consumers

Securing Applications in the Cloud

Denial-of-service (DoS) attacks are on the rise and have evolved into complex and overwhelming security

Cloud Load Balancing: Achieving Application Availability, Performance and Security

Over-utilized or geographically distant servers add unnecessary latency and degrade the visitor…

Securing the web perimeter

Securing The Web Perimeter: How Unpatched WordPress Installs Can Increase the Risk of Security Breaches…

Tips from the Trenches

Services Professionals are some of the most dedicated individuals in any corporation. By their very nature,…

Why is ERP key to the Customer Experience

Customer satisfaction is make or break for manufacturing and wholesale distribution companies,

Best Practices of the Best-of-the-Best Professional Services Organizations

Increasingly, when it comes time for IT investments, companies are turning to NetSuite. Every year a…

2019 Digital Media Pocket Roadmap

Many of the advertising landmarks in 2018 were expected and welcomed; others not so much. But, one…

Mastering Operational Efficiency In Your Services Business

Streamlining the quote-to-cash process is crucial for any business. In this white paper, we’ll focus on…

How to Get VC Funding

This ebook provides a start-to-finish guide to getting VC funding as a young company. With plenty of visuals,…

Multiple Revenue Streams

Adding multiple revenue streams to a services business need not be complicated expensive, but it does…

Mobile Programmatic Advertising Trends 2019

When it comes to mobile in-app advertising, what effect is programmatic having? Are mobile advertisers, app…

Ultimate Guide to Comparing: Embedded Analytics Solutions

With the increasing demand to be competitive, businesses have turned to the advancements in…

Sisense Versus Alternatives: Comparing Embedded Analytics Solutions

With the increasing demand to be competitive, businesses have turned to the advancements in…

Compare top embedded business intelligence product vendors

The Embedded BI Product Comparison from G2 Crowd comes out every year with its User Satisfaction Rating.

Taking Your E-Commerce Business Global

When it comes to online sales, there aren’t any borders: E-commerce is happening everywhere. And fewer…

Unleash your full marketing potential and charge into 2020

Put your suitcases away because we’re bringing Marketing Nation Live directly to you – no travel needed!

Pricing for Marketplaces: The Definitive Guide

With millions of sellers and billions of products to compete with on marketplaces, it’s easy to get buried in

How to Prepare Contact AND Account DATA for an AccountBased Marketing Strategy

Among B2B communities, 2017 brought upon several new concepts, trends and technologies…

B2B Sales: How to Overcome the Pain Points of Your CRM

It’s no secret Customer Relationship Management (CRM) systems support sales operations and leadership. It’s

G2 Crowd Grid® for Marketing Account Intelligence

Accounts buy, but it’s the people – stakeholders, decision makers & influencers – who decide. Marketing…

3 Mistakes Organizations Make While Developing ABM Programs

So, you’re thinking about implementing ABM?…

COLD CALLING TIPS & TRICKS

The objective of a cold call is neither to convince, nor is it to sell. The goal is to establish communication and…

eBook: The Impact of Direct Dials on Sales Productivity

Why improving your call to connect rate is the key to beating sales goals…

5 Essential Features of a Prospecting Solution

Is your sales team equipped with the tools needed to exceed their quota?…

How to Evaluate a B2B Contact Data Provider

With so much upside, leveraging B2B sales intelligence vendors to support sales goals is a no brainer…

The Dummies Guide to Customer Data Platforms

Marketing technology has been shown to increase lead conversions and average deal sizes as well as improve…

The Complete Guide to Holistic Marketing Measurement

The explosion of mobile has given marketers unprecedented opportunities to engage with an.

Building Multi-Revenue Stream Services

Traditionally, services firms – like agencies – have relied on billable hours as their primary source of revenue…

Fuel Your Growth with Improved Planning and Budgeting

Planning and budgeting are vital to smart, fact-based business decision-making, but many finance…

Managed Services: Opportunities and Challenges

Managed services, building recurring revenue and subscription pricing are the latest technology…

2019 Professional Services Automation Buyer’s Guide

Service Performance Insight (SPI) – a leading analyst in the professional services industry – created…

The New Norm of Client Transparency in the Services Economy

Delivering transparency is becoming increasingly important across different industries. For some, it has…

Finance Pros Share Tips for Evaluating Business Management Software

Whether you are a first time buyer of enterprise resource management (ERP) software, or a seasoned…

From Startup to Midmarket: The Challenges

It’s impossible to predict with absolute certainty how the market will respond to a new technology,…

Six Reasons Fast-Growing Businesses Choose NetSuite Over Sage Intacct

It is a great feeling when things fit perfectly, from the clothes we wear to a significant other or the cup…

Why Software Companies are Leaving QuickBooks for NetSuite

Join the more than 16,000 customers running their business on NetSuite. Are you ready to turbo…

The Future of Finance is in the CFO’s Hands

It’s no secret that CFOs need to be strategic, but adopting a tactical financial approach on top of…

The Definitive Guide to Engaging Email Marketing

Not all email is created equal. Customers and prospects have learned to filter out noise, so your email…

The Definitive Guide to Lead Generation

Lead generation has become an important strategy for modern marketers, as they strive to create demand

The Definitive Guide to Social Media Marketing

The impact of social media transcends almost every aspect of our daily lives-work, politics, breaking…

The Definitive Guide to Marketing Automation

Beyond the time-saving and efficiency benefits, marketing automation enables business…

Funnel Optimization
[Part 1] A Winning Demand Gen Strategy: Tactics to Optimize the Funnel Across the Buyer’s Journey

Developing campaigns to tackle each stage of the funnel is crucial to having an optimized marketing strategy…

Funnel Optimization
[Part 2] A Winning Digital Ad Strategy: How to Optimize at Every Stage of the Funnel

Developing campaigns to tackle each stage of the funnel is crucial to having an optimized marketing strategy…

Funnel Optimization
[Part 3] A Winning Events Strategy: Wow Your Guests and Accelerate Pipeline

Developing campaigns to tackle each stage of the funnel is crucial to having an optimized marketing strategy…

The Definitive Guide to Digital Advertising

Advertising has evolved. No longer is it restricted to print publications, static billboards, radio, and television…

How to become an AP top performer: Report on Best Practices in AP Automation

AP functions across industries are challenged to cut costs, boost efficiency and reactivity, and speed up…

The Digital Marketing Guide For Retailers

This guide lays out the most common challenges and accompanying strategies for retailers…

Cloud Computing and Business Intelligence Market Study

The world is hungry for cloud BI. In the latest Dresner Advisory Services’ Cloud Computing and Business…

How To Build A Killer Webinar Presentation

To be successful on every level, we need to plan webinars with the audience perspective in mind – and audiences…

Iptor – Leading swiss pharmaceutical wholesaler optimizes replenishment

Leading Swiss Pharmaceutical wholesales gains significant improvements in stock management and…

4 CRM trends 2019

Digital transformation is sweeping the world. Latest Economist Intelligence Unit research claims that for …

Lo que me gustaría saber: Cinco pequeños empresarios comparten secretos de éxito

En este e-book, cinco empresarios con éxito comparten sus consejos y los conocimientos que ganaron con…

Cinco motivos por los que tu empresa tiene que migrar a la nube

Si tu organización es como el 72 por ciento de las empresas, estarás usando, al menos, una aplicación en …

Trabajar de forma más inteligente en la nube

El trabajo en equipo y la comunicación son esenciales para cualquier empresa. Las personas están más…

Más información sobre la migración a la nube

En este e-book gratuito, desmentimos los mitos sobre la informática en la nube…

E-book “Nueve mitos sobre la migración a la nube”

Actualmente, las personas trabajan en más lugares que en la oficina, y son productivos en más dispositivos que…

The Next Mobile Decade

As the smartphone evolved, so did our approach to digital marketing…

Ten Tips For Increasing Conversion Rates

As acquisition costs rise, online merchants must maximize conversion rates of the customers who come to their…

Cuatro formas de motivar a los Millennials en la empresa

Ya se escribió mucho sobre cómo entender a los mileniales y trabajar con ellos, pero desde la perspect…

5 Ways to Maximize Your Salesforce Data

Without data, you’re just another sales person with a quota; it’s a strong statement, but there’s no…

The Marketing Analytics Evolution

With new marketing channels and technologies popping up every day, marketers must adapt and evolve their…

Flex Your B2B Commerce Superpowers

Are you ready to become the digital hero of your B2B organization?…

The New Definitive Guide to Onboarding

In the ultra-competitive employment marketplace, effective onboarding is more critical than ever before…

From Startup to Global Enterprise: Unlocking Your Software Company’s Full Potential

Software and technology companies operate in one of the most rapidly evolving industries of all, with…

Forbes CMO Practice Marketing Accountability

Despite years of vetting and advances in media measurement, analytics, models and attribution, Forbes…

A Buyer’s Guide to Business Management Software for Media and Publishing Companies

This buyer’s guide offers an overview on the strategic approach for a successful business…

The Total Economic Impact of Oracle NetSuite ERP

Download this report by Forrester and Oracle NetSuite for an evaluation framework that identifies the potential

2018 Professional Services Global Pricing, Compensation and Utilization Benchmark

Service Performance Insight’s (SPI) Professional Services (PS) Global Pricing, Compensation and Utilization

Introducing the 2018 Best-of-the-Best Professional Services Organizations

Based on the results from the eleventh annual Professional Services Maturity™ benchmark…

Reimagining the Advertising Industry – Advertising, Media and Publishing Case Studies

Learn about finance and back-office leading practices from the experts at Service Performance Insight (SPI), and…

The Rise of the Postmodern CFO

In this report, Constellation Research highlights key points stemming from the rise of the postmodern CFO…

How to Optimize Your Marketing Technology Stack with Unified Customer Data (US)

As a customer-centric marketer, you are always working towards gaining a 360-degree view of your customer…

The Pursuit of Data-driven Maturity

Digital maturity is all about balance-a balance of strategy, personnel, and marketing technology. The Quarterly…

How to Optimize Your Marketing Technology Stack with Unified Customer Data (UK)

As a customer-centric marketer, you are always working towards gaining a 360-degree view of your customer…

Intelligent Performance Optimization with Azure SQL Database

As you develop any app, database performance optimization is a critical consideration…

The Forrester Wave™ : Data Management Platforms, Q2 2017

You know the importance of identifying your best customer segments and treating them right. You also know that…

Five steps to modernising your data

Software buyers are increasingly looking at software-as-a-Service (SaaS) applications because of the simplicity…

IDG QuickPulse Report: The State of Application Security in Today’s Application Economy

IDG Research Services recently polled IT and security decision makers to gauge the state…

Enterprise Risk Report: How Hackable is Your Smart Enterprise?

This research report identifies seven IoT devices that can be hacked in as little as three minutes and …

Gartner Market Guide for AIOps Platforms, August 2017

Many IT operations teams are already using AI operations (AIOps) technologies that leverage big data…

Why is Azure Cosmos DB the cloud database for enterprise?

Developing for and in the cloud has never been more dependent on data. Flexibility, performance, security…

Six cloud data challenges solved for app developers

Make sure you’re getting the most out of your data and the artificial intelligence (AI) technologies available…

The Developer’s Guide to Azure

With our developer guide, you’ll see how our comprehensive set of app platform services fits your needs…

Build better apps, get your data where it needs to be, and get it there fast

Build better apps, get your data where it needs to be, and get it there fast…

A Developer’s Guide to Building AI Applications

Artificial intelligence (AI) is accelerating the digital transformation for every industry, with examples…

Azure Cosmos DB E-book

Spend more time building great apps and less time managing server infrastructure. Get your solutions to…

From Legacy Infrastructure to the Cloud: A Migration Journey in 5 Steps

From Legacy Infrastructure to the Cloud: A Migration Journey in 5 Steps…

The Hybrid Networking: Conversational SD-WAN

We have two objectives when we create a “Conversational” book: First, to make sure it’s written…

Differentiate your apps with intelligent technology

Your customers want the best app experience you can provide. Add artificial intelligence (AI) …

GOING DIGITAL WITH DOCUSIGN

Almost any department can benefit from digital document review and approval. Download…

2017 ENTERPRISE MOBILITY ROADMAP

By following an actionable plan, enterprises will be prepared to manage, secure, and enable true enterp…

The High Performing Community Handbook

Brand communities existed long before the Internet. But it wasn’t until the explosion of social networks that…

The Hybrid Network Buyer’s Checklist

A global wide-area network (WAN) should guarantee your company a consistently high-quality user…

The Future of SDN is Now

The buzz around software-defined networking (SDN) and its undeniable benefits has reached new heights…

SECURE APPS FOR THE ENTERPRISE

In today’s highly mobile world, employees can work from just about anywhere using just about any device…

Forrester Case Study – Giffgaff Turns Customers Into Members Of Its Community Business Model

Can a community-based business model be your key to digital transformation? In this Forrester Case Study…

The Digital Business: what do your customers expect?

This eBook investigates digital expectations from both the consumer and business perspectives. It identifies what…

Delight Your Customers With Docusign

DocuSign is a proven tool for speeding and improving sales processes for better close rates. Some have…

Top Use Cases for Development in the Cloud

Businesses today must quickly develop and deploy new applications to their staff and customers…

Capillary 5D Framework for CRM Maturity

50% of CRM programs fail to deliver the results expected from it. This is mainly due to small…

Behind every great ad, there are a million digital connections

Imagine how much better you would know your audience if you could pull together all of their behaviours, wants,..

YOUR MARKETING ROI

With data scattered around different marketing roles, tools and technology platforms, improving experiences…