The approach to integrate marketing technology determines its rate of success It is a common belief that buying latest technologies can take businesses to the zenith of success. It also...
We are living in an era where new innovations and cutting-edge technologies keep on hitting the market every now and then. Furthermore, it has become imperative for the businesses to...
In the present business landscape, it is imperative for the brands to continuously offer a gratifying experience to the customers. However, the consumer’s needs and expectations keep on expanding and...
It is crucial for any business website to sustain the attention of the viewer long enough to convert the lead into a deal. Personalization of the content becomes vital under...
The martech space is ever-rising. This calls the need for the marketers to employ out-of-the-box ideas and to make use of cutting-edge technology so as to stay abreast in the...
Digital asset management (DAM) is considered the foundation of marketing technology (MarTech). It helps to develop rich media, videos, and pictures to be used in customer engagement. With the help...
MonitorBase, a pioneer in direct-marketing and client-retention solutions in mortgage banking hires Rick Webster as their new chief revenue officer (CRO). Webster, having a strong foundation in sales, marketing, and technology...
Tokema, the supply chain consultancy firm was co-founded by Pierre Liguori and Dominique Bartoli. Recently it has launched a digital marketing arm, to offer its clients a host of services...
Linkfluence has recently launched Linkfluence Search, which is the easiest search engine concerning brand insights and market trends. Linkfluence is the pioneer in the field of social data intelligence and...
YouWorld Inc announces the launch of YouWorld Content Distribution Toolkit (CDT) which is a trackable and customizable marketing solution that helps Chinese retailers to use travel and lifestyle mobile apps...
