Kaltura Acquires Video Startup Rapt Media
Kaltura which is a leading video technology provider acquired the video startup Rapt Media in May 2018. The interactive branching video technology offered by Rapt Media is used in personalized...
Tag: marketing
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Association of Lenovo DCG and GetIT Comms continues for the...
Association of Lenovo DCG and GetIT Comms continues for the second time. The GetIT Comms is the newly appointed marketing solution provider for Lenovo DCG. The company is now entitled...
Spin finds simple yet the most significant marketing strategy to...
Recently, the popularity of electronic scooters in the New York City streets is huge, and it claims to be the future of multimodal transportation network. Euwyn Poon, one of the...
Top 6 Digital Marketing Trends for 2019
Digital Marketing is developing a new marketing trend with each passing day and 2019 will be no different. With evolving technologies, the advertising techniques are also changing and the following...
How important is Brand Safety in the world of user-generated...
Here you will find ways to tackle your brand’s reputation when your brand’s ad shows up next to objectionable content? As digital media has evolved in the recent years, brand...
What Oracle’s marketers are learning from machine learning
One of the most promising marketing trends of 2018 is the marketing application of machine learning. However, when compared to the other trends; machine learning is still relatively new. Oracle,...
PeerLogix Over-The-Top (OTT) Date Now Available Through Leading Demand-Side Platform...
PeerLogix, Inc. (OTCQB : LOGX) the company which established the standard for tracking non-subscription based Over-The-Top (OTT) engagement data, announced on 16th May 2018 that its robust audio/video consumption data...
Deluxe Corp. Acquires LogoMix, a Provider of Custom Marketing Products...
Acquisition further enhances Deluxe’s suite of small business marketing solutions SHOREVIEW, Minn.–(BUSINESS WIRE)–Deluxe Corporation (NYSE: DLX) announced that it recently acquired 100 percent of privately held LogoMix, a Boston-based provider of...
Barometric® Raises the Bar for Measurement of Print Media Advertising
Holistic measurement and tracking solution opens up new visibility within legacy marketing channel NEW YORK–(BUSINESS WIRE)–Barometric, MRC accredited provider of advanced cross-environment tracking and measurement solutions, today announced its new...
TechTarget Revolutionizes Account
TechTarget Revolutionizes Account-Based Marketing (ABM) and Sales Productivity with Latest Release of Priority Engine Purchase Intent Platform NEWTON, MA – MAY 3, 2018 Leading platform enhancements align sales and marketing...
